PRICE COMPETITION AND PROMOTIONAL ACTIVITIES ON THE PURCHASE BEHAVIOR OF YAMAHA MATIC MOTORCYCLES IN INDONESIA STUDY IN THE CITY OF KALIANDA LAMPUNG

  • Khil Wailmi
DOI: https://doi.org/10.23960/ijebe.v4i2.150

Abstract

That price competition and Promotional Activities  have a positive effect on purchasing decisions  of 7,417 points. With weak correlation,

Keywords. Price competition, promotional activities and purchasing decisions

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Published
2021-12-12
How to Cite
Khil Wailmi. (2021). PRICE COMPETITION AND PROMOTIONAL ACTIVITIES ON THE PURCHASE BEHAVIOR OF YAMAHA MATIC MOTORCYCLES IN INDONESIA STUDY IN THE CITY OF KALIANDA LAMPUNG . International Journal of Economics, Business, and Entrepreneurship, 4(2), 126-140. https://doi.org/10.23960/ijebe.v4i2.150
Issue
Vol 4 No 2 (2021): IJEBE July - December 2021
Section
Articles

Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.

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